Hailing from a beachside suburb in Perth, Australia, Adam Goodrum grew up in a backyard making culture. He toyed with the idea of becoming an artist as a youngster, but soon enough embarked on a design career studying Industrial Design at the University of Technology (UTS) in Sydney.
”I loved art and mathematics in high school, and I think both of these are folded into furniture design: geometry creates form and art creates expression. Nowadays the line between art and design is increasingly blurred, my conceptual and creative role along with self-initiated as well as commissions work is reminiscent of art practice, while the response to a brief and how to include functional aspects is the remit of design.” He will join up with all kind of collaborators such as artists, artisans, illustrators, and inventors when his one-man studio needs to be expanded to make the whole more than the sum of the parts.
Adam Goodrum collaborates with local design companies such as Cult and Tait, and with international ones like Cappellini, Alessi, as well as making public projects. Well before working with Blå Station. Lego was his first encounter with Scandinavian design, while his mum loved Marimekko and Poul Kjæerholm was the family’s design hero. While the inclusion of surprising elements has always been a kind of a trademark, bold colours such as in the easy chair Big Talk gives his design objects a striking personality all of its own.
What’s on your bucket list as a dream project?
”I’d like to collaborate with a amazing clockmaker to create a grandfather clock.”
What are you reading right now?
Boy Swallows Universe by Trent Dalton, which is a fantastic, original novel about fate and coming of age set in Brisbane, it’s full of distinctly Australian characters and mysticism. Highly recommended!